5 Ways Busy Executives Can Save Time Making the Most of LinkedIn

With close to a billion members, LinkedIn now feels as congested as Manhattan gridlock traffic during peak hours—pretty much non-stop!

Navigating your feed can be a daunting task, and it's too easy to get sidetracked by distractions. The reality is, many of the busy executives I advise don't have the bandwidth to sift through the noise.

Don't throw in the towel. Don't back out. Achieving efficiency on LinkedIn is totally doable with the right approach.

In this article, I'll lay out some of my top strategies to help you streamline your LinkedIn experience so you can maximize its benefits and achieve your goals.

1. Check your NOTIFICATION feed first

✅ Bookmark this shortcut

✅ Use the 3 dots ellipse to train the algorithm

✅ To remove a notification, use the 3 dots ellipse to DELETE

✅ On a specific post, use the 3 dots ellipse to SAVE

✅ Bookmark SAVE shortcut to easily find

2 check your inbox

2. Check your INBOX MESSAGES

✅ Use the UNREAD filter for quick sort

Bookmark this shortcut for the UNREAD filter view

✅ Once the message is read, use the 3 dots ellipse to ARCHIVE

3. Check your PROFILE VIEWS

✅ Bookmark this shortcut

✅ Review & re-engage with anyone interesting.

4 network tab

4. Check your NETWORK Invites

✅ Bookmark this shortcut

✅ Review any inbound invites

✅ Only accept those who meet ideal prospect

✅ Review pending invites and WITHDRAW any that are 3 weeks or older (you can re-invite again after a 3 weeks grace period).

Remember this - Your LinkedIn Network is Your Marketing Net Worth! So build it strategically and engage often. As tempting as it is, do not SELL! Educate, inform and delight and you will attract your ideal prospects!

5 job changes

5. Review JOB CHANGES

✅ Bookmark this shortcut

✅ Review who has changed jobs in the past week

✅ Add a thoughtful acknowledgement to their announcement

✅ If you know the person well, send them a personalized direct message from your inbox

This is one of the hidden gems for business development. Job changes have a two way benefit - opportunity at the company your connect left, and a clean slate, new initiative and new budget at the company your connection just joined.

How To Maximize Your Time on LinkedIn

To summarize, when you are ready to start take back your time and use LinkedIn to your optimal advantage, here are the steps to take:

1. Check your NOTIFICATION feed first

2. Check your INBOX MESSAGES

3. Check your PROFILE VIEWS

4. Check your NETWORK invites

5. Review JOB CHANGES

These are just some of the steps you can take to produce real and measurable results for your business. Use these as a springboard to make the most of your daily habit on LinkedIn.

LinkedIn is a long game, not a sprint!

Over to you!

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Parts of this article are excerpted from the book Elevate Expand Engage

This article was first published in a similar form on LinkedIn in The LinkedIn B2B Minute Newsletter

ABOUT JUDI RADICE HAYS

Judi Radice Hays is a sought-after certified LinkedIn strategist, author of 'Elevate, Expand, Engage,' a Refreshingly Different Approach to Winning on LinkedIn’ and regular Forbes contributor.

Judi is known for successfully turning underperforming LinkedIn profiles into prospect-attracting powerhouses. Judi helps business executives identify their audience, elevate their LinkedIn profile and personal brand.

Judi consults with businesses that sell high-ticket professional services in high-trust selling environments. Through her proprietary methods, Judi guides her clients strategy to build authority, credibility, and trust which ultimately leads to increased revenue with her expertise.