I love marketing books. When I come across one I like, I tend to make it my own by highlighting passages, writing notes in the margins and placing a bunch of post-it notes on ‘important pages’. I also love it when I come across a word I don’t know. What I enjoy most about these books is learning something new.
These are just a few of my favorite ones:
Everybody Writes by Ann Handley
Unstoppable Referrals by Steve Gordon
The Modern Seller by Amy Franko
Gap Selling by Keenan .
Mastering LinkedIn by Monte Clark
Content Chemistry by Andy Crestodina
100 Ways to Improve your Writing by Gary Provost
What are your favorite go-to books for inspiration?