Networking

If LinkedIn were a business networking event, would you be the guest everyone remembers for the right reasons? This article explores LinkedIn through the lens of a business networking event, serving as your metaphorical playbook for virtual networking. Just as you prepare for an in-person event, a similar level of preparation can turn your LinkedIn…

You may have heard the phrase “your network is your net worth,” made famous by Porter Gale’s book of the same name. This concept is especially relevant today on LinkedIn. Over the years, you’ve likely built up a lot of connections on LinkedIn, though some may have faded into the background. They might have switched…

Growing your LinkedIn network is important. But before you send another connection request, ask yourself: When’s the last time you reached out to the connections you already have? AI-generated content clutters the feed. Automated pitches flood inboxes. The algorithm serves LinkedIn’s agenda, not yours. Meanwhile, your existing network sits untapped. In my experience training executives,…