How to Make the LinkedIn Algorithm Work for Your Business
Social media feeds have “grown up”! Here’s a brief snapshot of social media algorithms over the past 15 years. During the adolescence years (2003 – 2010) social media news feeds showed what was posted in the moment. Then in the teen phase (2011 – 2014) platforms started tinkering with algorithms and advertising. In 2011, Facebook’s…
Read MoreHow a Digital Check-up Can Boost Sales
Just as brands conduct audits of their inventory, employees, and budgets on an often annual basis, it’s important to take a look at your digital assets – specifically your website, your social media channels, your blog and your search engine rankings. Most people don’t look forward to audits. Just the sound of the word ‘audit’…
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