LinkedIn Personal Branding: Chris Castanes Podcast Episode 52

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Judi Hays, author, speaker and LinkedIn strategist, helps us understand that your personal brand is just as important off and on LinkedIn (and other social media platforms). Judi explains the “3 E’s” of her book, “Elevate, Expand and Engage” and introduces us to a new term “pitch slapping”.

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How A Simple Word Shift Turns Hesitation into Momentum

How A Simple Word Shift Turns Hesitation into Momentum

Rainy days in New York are romantic in a black & white Kafka-esque sorta way. It’s nature’s way of street cleaning, leaving the sidewalks slick and the humidity in the air heavy. At least it’s a break from the 90-degree heat spells we’ve had lately. Today being Sunday is also the culmination of what seemed…

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How to Turn LinkedIn Content into Brand Authority

How to Turn LinkedIn Content into Brand Authority

Creating content for LinkedIn is one of the most impactful ways to stand out from the crowd on this powerful business platform. Yet, many business owners are missing out. It may be that all they can think is, “I am not a writer!” It is worth the effort to create compelling content. It builds credibility,…

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13 Unique Ways To Grow Your LinkedIn Network

13 Unique Ways To Grow Your LinkedIn Network

The essence of professional growth is strategic networking. With its extensive global reach of nearly 1 billion members, LinkedIn is a goldmine of opportunities waiting to be tapped. However, the relationship game is not just about numbers; it’s about creating quality connections and building rapport that contributes to your professional goals. To help you realize…

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Your Ultimate Guide To Networking Success on LinkedIn

Your Ultimate Guide To Virtual Networking Success on LinkedIn

If LinkedIn were a business networking event, would you be the guest everyone remembers for the right reasons? This article explores LinkedIn through the lens of a business networking event, serving as your metaphorical playbook for virtual networking. Just as you prepare for an in-person event, a similar level of preparation can turn your LinkedIn…

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Maximize Your Professional LinkedIn Network: The KLT Factor For Growth

Revitalize Your Professional Network: Maximize The KLT Factor For Growth

You may have heard the phrase “your network is your net worth,” made famous by Porter Gale’s book of the same name. This concept is especially relevant today on LinkedIn. Over the years, you’ve likely built up a lot of connections on LinkedIn, though some may have faded into the background. They might have switched…

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